Monster Energy

The high-octane energy drink can be found on shelves in a variety of flavours and variants including; zero-calorie, 355ml versions and new 553ml re-sealable cans.

In January 2016, Monster Energy began responding to the growing consumer demand for great-tasting, lighter drinks by rolling out new zero-calorie variants across the wholesale and convenience channel.

Key Facts

  • 01

    Lewis Hamilton LH44 Monster has generated over £4m in value sales since launch in summer 2017. (1)

  • 02

    Monster Ultra is the single biggest contributor to total energy sector growth. (1)

  • 03

    Monster is the 8th biggest soft drinks brand overall. (1)

Key Insights

Source: (1) Nielsen, Total GB YTD, w/e 4.11.17 (2) Kentar Worldpanel, w/e 5.11.17

Brand Assets

Discover the Monster Energy assets that are available to you, whether it’s brand logos, social content or web banners, we’ve got you covered.

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